A student of the deets….

Our newest resident sneaker aficionado, Dale, wants to know every little thing there is to know about eyewear…oh yeah, there will be a test. Just not on your birthday, promise! 😉

Happy Birthday Dale!!!!

xo, team bruce

Gastown Shop Hop – 20% Off Frames and Sunnies


The Gastown Shop Hop is today from 5 – 9 pm!

Stop by bruce eyewear in Gastown while you shop the neighbourhood and receive 20% off frames and sunnies.

Some restrictions apply. Gastown location only.

Shop early. Shop often. Shop local.

– Nada xo

Summer Shop Hop in Gastown – See You Thursday

Nada at Gastown Shop - Sherry Koop Photography

It’s time to find your perfect pairs of summer frames and sunnies!
Join us this Thursday from 5 – 9 PM at bruce eyewear in Gastown for Shop Hop.
Gastown location only!
Our bruceToo location on Main St. will be open regular hours on Thursday: 10 AM – 6 PM
We will announce our Shop Hop deal on Thursday at 4 PM.
Watch for updates on our blog, Instagram, Facebook and Twitter.
See you then,
Nada xo

Why do we ask you for your prescription first??

“Shopping for glasses without your prescription is like shopping for shoes without your feet.”

It prevents dream-crushing, for one thing. If we know up front what you need, we will never sell you on something that won’t work or look attractive as a finished pair of glasses. So have a photo of it in your phone, carry a copy or email it to us before you come in…

Opticians can give you a LOT of information just like that…it’s a part of what we do, every day.

Why would you settle for less?

Nada xo