bruce’s annual SUMMER SUNGLASS* SALE starts today!

each year we like to celebrate our July 1st birthday and treat all our devoted customers to radical deals on our most beautiful shades. protect your eyes and your wallet!

*select styles only.
please note there are no discounts on lenses or eyeglass frames during this time.

We are drooling over Leisure Society’s newest arrivals by Shane Baum. Known for his design work with Louis Vuitton & Paul Frank eyewear, this is truly his most extravagant collection.


The detailed and complex manufacturing of these frames shows the dedication gone into each piece (more information on these hand-crafting processes here). Only a handful of spectacles are made each day, and exquisite materials such as 24k gold, jeweler’s quality diamonds, ruthenium enamel and real horn are used.

Heirloom eyewear to enjoy now and forever. For your viewing pleasure…

LEISURE SOCIETY S/S 2012 from BAUMVISION.

Oliver Peoples loves the P3 shaped spectacles: a style that is rounded on the bottom but slightly flattened on the top. Soft, unisex and classic.


Check out the new models for both men and women: the Reeves & Anderson above, and in sunglasses below the ever-cute Corie!


And last, but never least, the wonderful and everlasting Sheldrake in both sunglass, and clear with matching polarized flip-up-clip! This gorgeous matted amber tone, called Matte Goldwood, is the newest colour available in this frame.

And don’t forget - the previously posted & lovely P3 shaped Vintage pair, the O’malley!