…when someone asks you, on a snowy day in the Great White North, to run out and get their glasses out of the vehicle? You must either a) make sure they don’t have a camera or b) dress in fashionable street clothing, not pajamas and the BF’s boots and insulated plaid jacket. At bruce eyewear, we are style leaders. Cooler than those tri-coloured popsicles we used to eat on hot sunny days. More hip than….your average hippo. When confronted with our gaffes? We post a photo and use tragedy as a teachable moment.
Over.
Nada xo

A few pieces from Kirk Originals‘ newest collection BEAM have begun to trickle into Bruce the past few days.


These bigger shapes designed by London’s finest showcase wondrously translucent materials such as acrylic and acetate. The fine details and beveling really shine through.


Cheer up Vancouver. Shed your blacks & greys - Spring is here!! Try on some sunny Kirk specs today! ☼

Welcome Kowalski to bruce eyewear!!

This leather-goods manufacturer has started making eyewear with a distressed look. Their acetate frames have a “used” appearance, complete with broken temples pieced back together. Comes in a lovely pre-worn leather case!


“Each pair of acetate frames hand-made in Germany is worked individually using files, wire brushes, sand paper and a polishing machine until they have acquired the desired patina,” says their website. Even the metallic parts have been synthetically oxidized to give them a vintage appearance. This means each piece is unique - having its own patterns of wear and tear.

Above that, bruce eyewear’s pieces from this company are one of a kind: we had the manufacturers construct our frames free of outside logos, moving the Kowalski signature to the inside of the temple; promoting our conscious effort to keep visible branding to a minimum.

Promoting a fond nostalgic feeling, these pre-loved frames feel like putting on a pair of your favourite old blue jeans. Vintage frames with full warranty. Talk about the best of both worlds…